We're an Australian team of high achieving adult industry marketing and public relations experts, who live and breathe the adult entertainment business industry; committed to orgasmic results.

We provide global Adult Industry solutions you need that:

  • Deliver improved experiences designed specifically for your customers, clients and industry partners

  • Carefully extend your brand into digital environments

  • Increase effectiveness of online marketing and sales

  • Deliver operational efficiencies through integrated and automated platforms, with high level expertise

  • Help you to meet the continually changing needs of digital consumers, adult industry service clients and more

  • Enhance, support and protect your adult business from experiencing legal and compliance complications


Over 2,300 adult businesses and adult entertainers around the world partner with us for results as a multi-award-winning marketing and publicity agency. We welcome the opportunity to partner with you.


Chief Executive Officer ( CEO ), Founder

Marketing & Public Relations Director

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^ as rated by our global adult industry clients

G'day, we are experts in adult industry marketing and publicity  with over 40 years experience.


Meet Our Award Winning Industry Experts


Director, Sales

Global Partnerships

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Manager, Public Relations

Industry Relations

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Ambassador, FetLife

Kink Community

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Expert, Art Director

Digital Advertising

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Expert, Compliance

International Law

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Director, Operations


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Manager, Graphic Design

Digital Communications

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Ambassador, Sex Work

Escort Community

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Expert, Graphic Design

Web Development

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Expert, Event Design

Project Specialist

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We began Sweet Release in Late-2017 and what a journey it has been through to today!

In late 2017, Sweet Release Agency began as many businesses do; in a home office after the need for an agency driven by real knowledge and passion for the adult industry was identified.


The first of many clients was SEXPO International which openly supported the Agency gain considerable exposure to over 800 clients spanning brothels, night clubs and adult retailers.

In early 2018, Sweet Release pulled its support of SEXPO due to a change in management that did not identify with the adult entertainment industry, on the Adult Industry which prompted the launch X Awards Australia and a global partnership with the Adult Industry Association - to ensure transparency and ethical industry practices.

Our evolution continues to drive our our expansion into new markets and attract and employ some of the Adult Industry's best including web developers, marketers, designers, photographers, advertisers and media professionals.

Under the leadership of our Global Managing Director, CEO and Founder, Jett Black, a former sex worker and adult entertainer, as well as award winning publicist; our mission to empower and inspire adult businesses and entertainers continues.


So... How can we help you with your adult entertainment business or career?

Adult SEO

Through our unique technology and Australia’s largest database of keywords, our SEO experts will launch your brand to new heights by optimising your websites to rank higher in Google searches. 


We believe in what we do so much that we offer a 90 day guarantee*


Digital Advertising

Get ahead of your competitors and in front of customers by being at the top of popular search results. Advertise on Porn Sites such as PornHub, RedTube and XTube so you attract customers in a sexual frame of mind.


We have the expertise and technology to maximise every dollar


Adult Social Media

Success on social media for adult businesses and entertainers is all about great content that speaks directly to your audience.

Our experts can advise you on the best platforms for your needs, engage your audience and manage every aspect of social media marketing!


We work in partnership with our clients on all projects, delivered by our team of experts down-under in Australia, which is what makes us the best at what we do for our Adult Entertainment and Business clients around the world.

We are committed to helping you achieve orgasmic results whether you want to increase sales, build brand awareness, attract more fans, boost your online subscriptions or become a global name in adult film. We can do it all.




03 9069 9320

Melbourne, Australia

(702) 964 1858

New York, United States

due to covid-19 there may be extended wait times

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Sweet Release is a multi-award-winning Adult Industry Marketing and Public Relations Agency offering services in Adult SEOAdult Public RelationsAdult PPCWebsite DesignSocial Media & Digital Advertising.


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