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Client Case Study: Untamed Connect – A Platform for Liberation and Empowerment

  • Writer: Jett Black
    Jett Black
  • Jun 15
  • 2 min read



Overview


Untamed Connect is a bold new adult subscription platform built to empower women, transgender individuals, and LGBTQI+ creators through authentic expression and financial freedom. Launched with the goal of disrupting traditional adult platforms, Untamed Connect offers creators a commission-free model and an inclusive space to build their brand and community.


The Challenge


Untamed Connect approached Sweet Release Agency with a clear vision but lacked industry experience, public visibility, and a cohesive marketing strategy. They needed a comprehensive plan to drive user acquisition, elevate the platform’s unique story, and establish long-term brand credibility.


Our Solution


Sweet Release Agency delivered a Tailored Public Relations Strategy designed to amplify Untamed Connect’s message of empowerment, freedom, and community. This included:


  • Strategic PR Messaging & Brand Positioning: We reframed founder Leonda Adeko’s personal journey from traditional marriage and religious life to a liberated adult entrepreneur into a powerful PR narrative.

  • Media Outreach Campaigns: A roadmap of local and national media engagement to build credibility and attract aligned creators and subscribers, focusing on the platform’s commission-free model and mission-driven approach.

  • Creator Empowerment Focus: PR tactics emphasizing community building, fair monetization, and the founder’s identity as a black woman challenging the industry norm.

  • Platform Differentiation: Highlighting how Untamed Connect supports creative independence and builds meaningful relationships between creators and fans in a commission-free environment.


Results & Impact


Our PR strategy laid the groundwork for future growth by:


  • Defining a compelling story that connects emotionally with target users.

  • Outlining a sustainable roadmap for press coverage and brand awareness.

  • Empowering the client with talking points and direction for investor pitches, media appearances, and internal marketing efforts.


Untamed Connect now has a confident voice and strategic direction to grow its platform, backed by a purpose-driven mission and PR plan that cuts through noise in the adult digital landscape.


Want Results Like These?


If you’re launching or scaling an adult business and need expert-led strategy and publicity that delivers visibility, community trust, and growth book your free 20-minute consultation call with our team today.



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